POPPIUS & BALTHÉN

Cut through the noise.

A Boutique Marketing Agency for Strategic Storytelling and Editorial Excellence.

A place where art and beauty meet business, strategy and growth with soul.

A woman standing on a beach near rocks, holding a camera and smiling at the camera.
A woman with long blonde hair wearing a white wide-brim hat, orange lipstick, colorful earrings, and a gold bracelet, sitting and resting her arms on a wooden table with a beige pattern, in a bright room with soft natural light.

POPPIUS & BALTHÉN combines agile sales and marketing strategies with winning artistic direction.

With over 20 years of international advertising, fashion photography and IT startup experience, we have seen how a strong story and powerful assets can create miracles on the market.

Now we bring editorial-level creative direction and strategic brand direction for visionary founders and businesses with soul.

We turn stories into strategies, and strategies into market momentum.

Yes. I'm ready.
  • Amplify your essence and stand out from the crowd. For those who want to take their brands to the next level with unique visuals and brand assets that cut through the noise.

    Editorial storytelling, Strategy

  • When you’re ready to be ready. Visuals and assets

  • Item description

Make your story visible.

Here are our services.

Don’t cut corners. Cut through the noise.

A woman with a towel wrapped around her head, sitting on a bed or couch, wearing a striped sleeveless top. The photo is in black and white.
Sunset view from a porch with a lounge chair, palm trees, and distant mountains.
Close-up of a person with glossy pink lips holding a cherry in their mouth.
Close-up of a white flower with green veins on the petals, against a transparent background.

Stand out from the noise.

“How are you going to stand out with all the content that’s out there?”

It’s the question we ask every founder, every brand manager, every team. Because let’s be honest: the internet is drowning in sameness.

In a world where everyone is producing content, only originality cuts through. The brands that dare to show up differently are the ones people remember.

Stop blending in. It’s time to stand out.

A woman in a white, fluffy coat and shorts aiming a shotgun in a snowy forest.
A woman on the beach holding a camera, wearing a green jacket and white pants, with waves and rocks in the background.

With powerful visual identity we bring your brand and product vision to life.

By clarity, structure and strategy, designed for fast product launches and unique branding for the international market.

We dive deep into the heart and core of the brand.

Creating emotionally resonant imagery through analog & digital photography and AI-powered creative innovation.

A woman with long blonde hair wearing a wide-brimmed white hat, orange lipstick, earrings, and a pearl bracelet, sitting at a table with a light-colored marble surface, with a blurred outdoor background.
A woman with a towel wrapped around her head sitting on a bed in a hotel room, wearing a striped tank top and shorts, looking at the camera with a serious expression.

Strategy, production and business with soul.

Your partner in 360° marketing.

We create unique brands through expert photography, strategic art direction and storytelling, and cutting-edge editorial AI - an innovative method created by Olga.

Our Approach

We believe in the power of blending traditional craftsmanship, tested strategies from growth companies with cutting-edge technology to create work that stands out.

Our work is never just a photoshoot. Every production is a brand-building act. We weave together visual storytelling, international market insight, and sharp commercial objectives.

Strong visual world can take your breath away. We create visual universes that are authentic and powerful. mid create visual worlds that feel both deeply authentic and powerfully effective. The kind that stop people mid-scroll and stay with them long after.

Our clients aren’t positioned as mere products, but as movements. We craft worlds for founders and brands that stand for something bigger: values, culture, and a way of living.

Works.

Nested in the heart of Mallorca, lies finca Ses Tanques – a hidden oasis of beauty, creativity and holistic living.

Originally from Germany, Carola and Jürgen lovingly transformed this historic estate into a sanctuary of healing, organic abundance, and exceptional design.

With wines, gin, olive oil, shungite honey, holistic beauty products, a sanctuary for donkeys and retired Polo horses, and a dream of a cookbook, the Karger family wanted a partner for Marketing and Business Production.

A partner who understands how to make their story visible.

And could launch 7 product lines simultaneously and start sales in an agile way.

Together we worked with Carola and Jürgen to find the words, stories, images and structures to bring their vision to life.

And aid Ses Tanques to its next, exciting phase!

Client
Ses Tanques

Services
Creative Direction

Editorial Storytelling

Business Production

A woman in a white dress smiling while touching a horse in an outdoor setting.
Black and white photo of a woman with short hair, wearing a glittery dress, looking to the side with a confident expression.
A cozy bedroom with a four-poster bed, white canopy, and beige blanket. A brown dog stands on a dark rug beside a woven basket, a tropical plant with orange flowers, and a vintage suitcase on a wooden bench.
Black and white photo of a woman with slicked-back hair wearing a shimmery, glittery garment.

Our Services

  • Black and white portrait of a woman with sleek, shiny hair, looking directly at the camera, wearing a shimmering, glittery shoulder dress.

    Discovery

    We begin by deeply understanding your brand, audience, and objectives through collaborative workshops and research.

  • Black and white portrait of a woman with long hair, wearing a dark shirt, against a dark background.

    Concept

    Our team develops strategic creative concepts that align with your goals and resonate with your target audience.

  • Black and white photo of a vintage Canon camera hanging from a wall with camera strap.

    Craft & Tech

    We seamlessly blend traditional photography expertise with AI innovations to create unique visual solutions.

  • Black and white photo of a hand holding a vintage camera against a plain wall.

    Deliver

    Polished, impactful assets delivered on time and ready to elevate your brand in the marketplace.

Works.

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.

Client
Name here

Year
01/01/000

Beach scene with striped umbrellas and lounge chairs on sandy shore, overlooking calm water with trees in the background.
A woman with a towel wrapped around her head, sitting by a lake, reading a book, with yellow umbrellas on a beach in the background, and mountains in the distance.
Woman sitting on striped beach chair near a lake, wrapped in a towel turban, holding a glass of beer, with a beach umbrella and beach towels in the background
A woman with a towel wrapped around her head sits by a lake, reading a book on a striped towel, with people swimming and playing in the water in the background.

Works.

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.

Client
Name here

Year
01/01/000

A woman with a towel wrapped around her head sitting on a bed, in black and white photo.
Abstract black and white photo of a flowing, curved shape that resembles a feather or a wave.
A clear dropper bottle with a silver cap and white dropper lying on a wooden surface. A leafy plant and crumpled white fabric surround the objects, with sunlight casting shadows.

The Founding Team

A partnership of visionary creators who personally handle every project from concept to completion.

Close-up of a smiling woman with curly hair wearing glasses, hoop earrings, layered necklaces, and a white striped top.

  • Founder

    It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.

A man with curly dark hair, glasses, and a beard, wearing a dark green sweater, looking off to the side with a slight smile.

  • Design Director

    It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.

Apply to Work With Us

Our exclusive service is by application only. We personally work with each selected client to create imagery that's both emotionally resonant and boundlessly creative.

A modern house with wooden exterior walls sits on a hill, with stairs and stone pathway leading up to it, surrounded by grass and plants, with mountain range in the background during sunset.

“It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.”

— Squarespace